Developing And Managing Products

Every industry has its own plan of the development. In order to be always in the market and to hold out in it the company should produce new products. They are important to sustain growth, increase revenues and profits, and replace obsolete items.

The products of BMW Group shall meet and exceed the expectations of our customers regarding innovations, performance, and quality.
                    

BMW has announced more production details of the all-new, all electric compact car codenamed the ‘Megacity’, which will go on sale as early as 2013 under a new sub-brand from the German luxury car maker.

The first BMW’s dedicated electric vehicle will be manufactured at the Leipzig factory in Germany. According to the definite records, it will be sold as either a Mini or a ‘0 Series’ BMW.  BMW is approaching the electrification of the automobile through what it calls Project i. And although its cars  including the battery powered Mini E and the Concept ActiveE, which is an electric version of the BMW 1 Series Coupe the company introduced in Detroit  have made a splash, Project i has generally flown under the radar.

The manufacturers of BMW are now developing a new car to release in 2013, the BMW i3 (also called Mega City Vehicle). It will have an all electric range of 31 miles. It will also be a plug in to charge. The car will be 4 doors, 4 passengers and will be a bit bigger than the 1 series. It will have a 134 horsepower electric motor running on lithium ion batteries. These new models will be manufactured in a new plant in Moses Lake, Washington, and will cost 100 million dollars. The raw materials for this model will be shipped from Japan, and cars will be shipped back to Germany where parts will be fabricated. The cars will b sold in the big cities around the world (US, France, Germany, and the UK).